Payment services company Worldline has partnered with Casio, a Japanese-based company, to offer card payments and cashless shopping in Japan, a press release says.
Offering this service in Japan will hopefully add to efforts to overturn a more conservative retail landscape there.
The press release said this would help out with the company’s currently cumbersome payment acceptance system.
This will also include Vesca, a local provider of payment solutions, and will target a mass market of mainly small business merchants in Japan.
The press release notes that in this partnership Vesca is the technical enabler for acceptance in Japan, while Worldline provides transaction processing and leverages the footprint, scale and technology of its facilities.
The release says this arrangement will benefit Japanese merchants, especially smaller companies, and will help out with streamlining card acceptance. It will also help out with the general challenges of the Japanese ecosystem for card payments, which has been fraught with cash-dominated customers and long onboarding processes.
Shigenori Fujii, senior general manager of the System Business Unit at Casio, added: “Worldline is the leading payments solutions provider in Europe, and it only made sense to collaborate with them as we aim to enlarge our offering for checkout payments and cashless services in Japan. Their professionalism and expertise are unparalleled. We want to develop this partnership further.”
PYMNTS wrote recently that Worldline had completed an acquisition of 80% of Eurobank Merchant Acquiring, which had a 21% share of Greece’s merchant services business.
Read more: Worldline Completes Purchase of 80% Stake in Eurobank Merchant Acquiring
Eurobank Merchant Acquiring had 219 million transactions per year, according to the report.
The announcement said this would be a way for Worldline “to strongly expand its merchant services activities in this dynamic southern European market, still driven by the shift from cash to card with a significant electronic payments adoption rate and online and eCommerce development.”
