{"id":839,"date":"2021-12-04T16:03:19","date_gmt":"2021-12-04T16:03:19","guid":{"rendered":"http:\/\/egrowonline.com\/?p=839"},"modified":"2021-12-04T16:03:19","modified_gmt":"2021-12-04T16:03:19","slug":"securing-funding-with-nfts-the-new-kids-on-the-blockchain-technology","status":"publish","type":"post","link":"http:\/\/egrowonline.com\/?p=839","title":{"rendered":"Securing Funding With NFTs, The New Kids On The Blockchain &#8211; Technology"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>Non-fungible tokens (&#8220;NFTs&#8221;) have revolutionized how&#13;<br \/>\nartists <em>sell<\/em> their art; now, artists are hoping that NFTs&#13;<br \/>\ncan revolutionize how they <em>fund<\/em> their art. Recently, the&#13;<br \/>\nsale of collectible NFTs has funded the production of two&#13;<br \/>\ntelevision projects: <em>Stoner Cats<\/em> and <em>The&#13;<br \/>\nGimmicks<\/em>. <em>Stoner Cats<\/em> raised around $8 million in NFT&#13;<br \/>\nsales on the premise that only those that purchase <em>Stoner&#13;<br \/>\nCat<\/em>NFTs will be able to watch the show. <em>The Gimmicks<\/em>,&#13;<br \/>\non the other hand<em>,<\/em> has promised that NFT holders will be&#13;<br \/>\nable to determine how the show&#8217;s story progresses from episode&#13;<br \/>\nto episode. While this new way of funding is exciting for artists&#13;<br \/>\nand fans alike, it is important to consider the securities law&#13;<br \/>\nimplications that may arise.<\/p>\n<h3>What is an NFT?<\/h3>\n<p>First, we&#8217;ll start with the basics. An NFT is an intangible&#13;<br \/>\ndigital token that represents an item. That token is composed of&#13;<br \/>\nunique data stored on a ledger using blockchain technology. Being&#13;<br \/>\n&#8220;non-fungible&#8221; means that each token is one-of-a-kind.&#13;<br \/>\nFor instance, cryptocurrencies like Bitcoin are considered&#13;<br \/>\n&#8220;fungible&#8221; tokens because they function like money; a&#13;<br \/>\nloonie is the same as every other loonie and can be substituted for&#13;<br \/>\nsimilar tokens of equal value, such as 20 nickels<sup><a target=\"_blank\" href=\"#_ftn1\" rel=\"noopener\">1<\/a><\/sup>. NFTs are unique in that they are not&#13;<br \/>\nreplicable or interchangeable in such a way. Simply put, NFTs are&#13;<br \/>\ndigital collectibles.<\/p>\n<h3>NFTs and ownership<\/h3>\n<p>When someone buys an NFT of a work of art, they purchase a token&#13;<br \/>\nthat represents ownership of the art &#8211; not necessarily a portion of&#13;<br \/>\nor an interest in the art itself. The common misconception&#13;<br \/>\nsurrounding ownership is that buyers own the real-life version of&#13;<br \/>\nthe asset. The reality is that owning an NFT is like buying a&#13;<br \/>\nlimited-edition print of a painting: the buyer does not typically&#13;<br \/>\nown the copyright to it, nor does the buyer have the right to&#13;<br \/>\nreproduce the painting for resale or other commercial purposes.&#13;<br \/>\nThey do, however, own that unique individual copy and that&#13;<br \/>\ncertificate of authenticity to match. Similarly, in the case of the&#13;<br \/>\ntelevision funding mentioned above, the NFT buyers do not own a&#13;<br \/>\nportion of the show or its potential profits; rather, they own a&#13;<br \/>\ncollectible NFT that comes with certain tertiary benefits. (For&#13;<br \/>\nmore on NFTs and the entertainment industry, tune in to the&#13;<br \/>\nupcoming American Bar Association (ABA) discussion &#8211; <a target=\"_blank\" href=\"https:\/\/www.americanbar.org\/events-cle\/mtg\/web\/418261156\/\" rel=\"noopener\">Lost in Tokenization: Legal Implications of&#13;<br \/>\nNon-Fungible Tokens on Finance, Art, Property, and&#13;<br \/>\nCulture<\/a>).<\/p>\n<h3>Securities law considerations<\/h3>\n<p>Alongside issues surrounding IP rights, NFT ownership raises&#13;<br \/>\nimportant considerations for Canadian securities laws. The offer of&#13;<br \/>\nownership of or income streams from a venture in association with&#13;<br \/>\nNFTs connected to entertainment products might trigger requirements&#13;<br \/>\nfor dealer registration or rights to license. It is therefore&#13;<br \/>\nimportant for artists, agents, or anyone in the business of&#13;<br \/>\ncreating or selling NFTs to first answer the question of whether or&#13;<br \/>\nnot the NFT that they are selling might be a security.<\/p>\n<p>While many cryptocurrency offerings do involve the sales of&#13;<br \/>\nsecurities, the Canadian Securities Administrators&#13;<br \/>\n(&#8220;CSA&#8221;) has advised that a unique token valued for its&#13;<br \/>\nentertainment or collectible purposes is <strong>not&#13;<br \/>\ntypically<\/strong> a security.<\/p>\n<p>To help understand some Canadian securities law implications for&#13;<br \/>\nselling tokens, the CSA offers helpful guidance in <a target=\"_blank\" href=\"https:\/\/www.osc.ca\/en\/securities-law\/instruments-rules-policies\/4\/46-308\/csa-staff-notice-46-308-securities-law-implications-offerings-tokens\" rel=\"noopener\">Staff Notice 46-308<\/a>. The guidance is based on&#13;<br \/>\nthe investment contract test (referred to more commonly in Canada&#13;<br \/>\nas the <em>Pacific Coin<\/em> test or in the United States as the&#13;<br \/>\n<em>Howey<\/em> test), a token will be classified as a security&#13;<br \/>\nwhere it involves (i) an investment of money (ii) in a common&#13;<br \/>\nenterprise (iii) with the expectation of profit (iv) to come&#13;<br \/>\nsignificantly from the efforts of others. <sup><a target=\"_blank\" href=\"#_ftn2\" rel=\"noopener\">2<\/a><\/sup><\/p>\n<p>For many entertainment-related NFTs, the purchaser determines&#13;<br \/>\nthe value of the token based on their own personal preferences in&#13;<br \/>\nrelation to the unique characteristics of that token as a&#13;<br \/>\ncollectible item. Accordingly, market forces, rather than the&#13;<br \/>\ncontinued development of a business by the issuer or the promise of&#13;<br \/>\nfuture profits from that enterprise, determines the token&#8217;s&#13;<br \/>\nfuture market value. If a token&#8217;s unique characteristics, and&#13;<br \/>\nnot the effort of others, determine its value, then it is likely&#13;<br \/>\nthat there is no common enterprise and therefore, it would not&#13;<br \/>\nsatisfy the test mentioned above.<\/p>\n<p>In the case of television shows or other artistic endeavours&#13;<br \/>\nraising funds through the sale of NFTs with ancillary benefits or&#13;<br \/>\nvalue, here are some common &#8220;red flags&#8221; that indicate&#13;<br \/>\nthat the sales might be considered investments contracts or&#13;<br \/>\notherwise securities rather than mere tokens. First, watch out for&#13;<br \/>\nwhere the NFT owners appear to receive benefits beyond merely&#13;<br \/>\nowning a collectible, such as exclusive access to watch the show or&#13;<br \/>\nhaving some creative control. Second, where the tokens are being&#13;<br \/>\nsold to raise capital, this will be a strong indicator of a&#13;<br \/>\nsecurity and could mean that the purchasers are not merely&#13;<br \/>\npurchasing the tokens in appreciation of their actual unique&#13;<br \/>\ncharacteristics. And finally, where it may be said that the value&#13;<br \/>\nof the NFT is closely tied to the success or failure of the show or&#13;<br \/>\nproject itself, this could potentially indicate a common&#13;<br \/>\nenterprise. For example, if a television show funded through NFTs&#13;<br \/>\ngrants exclusive access to NFT holders, then the price of those&#13;<br \/>\nNFTs will increase alongside the public&#8217;s desire to watch the&#13;<br \/>\nexclusive show, especially if that show receives favourable ratings&#13;<br \/>\nor award nominations.<\/p>\n<p>If the NFTs were found to be securities, their distribution&#13;<br \/>\ncould be subject to prospectus requirements, resale restrictions&#13;<br \/>\nand dealer registration requirements. Jurisdictional considerations&#13;<br \/>\nwould also need to be kept in mind for NFTs that are offered&#13;<br \/>\ninternationally. The CSA notes that a Canadian securities&#13;<br \/>\nregulatory authority may have jurisdiction over trades to investors&#13;<br \/>\nresiding outside of Canada where there is a real and substantial&#13;<br \/>\nconnection between the transaction and Canada. Given these Canadian&#13;<br \/>\nsecurities law concerns, it is important for artists and producers&#13;<br \/>\nto consult their legal counsel before moving forward with minting&#13;<br \/>\nand selling NFTs, especially as a means to fund their projects.<\/p>\n<p><strong>Footnotes<\/strong><\/p>\n<p><small><a target=\"_blank\" href=\"#_ftnref1\" rel=\"noopener\">1<\/a>.\u00a0Susan Abramovitch et al.,&#13;<br \/>\n<em>NFTs: Why a picture is worth a thousand Bitcoins<\/em>. Webinar&#13;<br \/>\n(May 31, 2021).<\/small><\/p>\n<p><small><a target=\"_blank\" href=\"#_ftnref2\" rel=\"noopener\">2<\/a>.\u00a0<em>Securities Law&#13;<br \/>\nImplications for Offerings of Tokens,<\/em> CSA Staff Notice 46-308&#13;<br \/>\n(June 11, 2018), <a target=\"_blank\" href=\"https:\/\/www.osc.ca\/sites\/default\/files\/pdfs\/irps\/csa_20180611_46-308_implications-for-offerings-of-tokens.pdf\" rel=\"noopener\">https:\/\/www.osc.ca\/sites\/default\/files\/pdfs\/irps\/csa_20180611_46-308_implications-for-offerings-of-tokens.pdf<\/a>.<\/small><\/p>\n<p>&#8220;Read the original article on <a target=\"_blank\" href=\"http:\/\/www.mondaq.com\/redirection.asp?article_id=1137894&amp;company_id=749&amp;redirectaddress=https:\/\/gowlingwlg.com\/en\/insights-resources\/articles\/2021\/securing-funding-with-nfts\/\" rel=\"noopener\">GowlingWLG.com<\/a>&#8220;.<\/p>\n<p><em>The content of this article is intended to provide a general&#13;<br \/>\nguide to the subject matter. Specialist advice should be sought&#13;<br \/>\nabout your specific circumstances.<\/em><\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.mondaq.com\/canada\/fin-tech\/1137894\/securing-funding-with-nfts-the-new-kids-on-the-blockchain\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Non-fungible tokens (&#8220;NFTs&#8221;) have revolutionized how&#13; artists sell their art; now, artists are hoping that NFTs&#13; can revolutionize how they fund their art. Recently, the&#13; sale of collectible NFTs has funded the production of two&#13; television projects: Stoner Cats and The&#13; Gimmicks. Stoner Cats raised around $8 million in NFT&#13; sales on the premise that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":840,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[38],"tags":[73,901,63,502,900,902],"class_list":["post-839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blockchain","tag-blockchain","tag-funding","tag-kids","tag-nfts","tag-securing","tag-technology"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"http:\/\/egrowonline.com\/wp-content\/uploads\/2021\/12\/Mondaq_Share.jpg","_links":{"self":[{"href":"http:\/\/egrowonline.com\/index.php?rest_route=\/wp\/v2\/posts\/839","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/egrowonline.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/egrowonline.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/egrowonline.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/egrowonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=839"}],"version-history":[{"count":1,"href":"http:\/\/egrowonline.com\/index.php?rest_route=\/wp\/v2\/posts\/839\/revisions"}],"predecessor-version":[{"id":841,"href":"http:\/\/egrowonline.com\/index.php?rest_route=\/wp\/v2\/posts\/839\/revisions\/841"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/egrowonline.com\/index.php?rest_route=\/wp\/v2\/media\/840"}],"wp:attachment":[{"href":"http:\/\/egrowonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=839"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/egrowonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=839"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/egrowonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}