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Shark Tank investor Kevin O\u2019Leary says he is investing in metaverse altcoins as the nascent crypto sector takes off.<\/p>\n
In a new interview on Kitco News, the celebrity investor says he considers Ethereum (ETH), Polygon (MATIC), Hedera (HBAR) and Helium (HNT) to be the software that the metaverse will be built on.<\/p>\n
\u201cIf you\u2019re willing to buy a Facebook, a Google or Microsoft, that\u2019s all software. And the metaverse is just software, so I\u2019m starting to take positions in some of these big platforms where the metaverse is going to live like in Polygon and HBAR and Ethereum.<\/em><\/p>\n Bitcoin itself is just software. It\u2019s not a coin, so I keep telling people if you\u2019re willing to invest in traditional software as service companies like Microsoft, why aren\u2019t you investing in Ethereum? Why aren\u2019t you investing in Polygon and HBAR and Helium and all of these different platforms?<\/em><\/p>\n I\u2019ve got a pretty wide selection of these different software platforms not knowing which ones will be successful but it\u2019s diversification.\u201d<\/em><\/p>\n O\u2019Leary comments that the metaverse could change the course of marketing products and brands.<\/p>\n \u201cIf you believe in the next three to five years when things continue to move online, particularly experiential advertising, you\u2019re going to find that in the metaverse, where it\u2019s going to manifest itself in gaming first and so we\u2019re going to see a lot of gaming happen and esports is a big part of that. I think this is the direction it\u2019s going in\u2026<\/em><\/p>\n There are two directions of the metaverse: unruled, uncurated metaverse where if you\u2019re a big brand, let\u2019s say, Procter & Gamble, you can find yourself set up in the metaverse right beside a porn shop. That\u2019s not going to happen in Facebook where they\u2019re going to curate the metaverse. That may have more value long term because if I\u2019m putting up a brand that I\u2019m trying to protect, that means something to me, I don\u2019t want to put it up beside a liquor store or porn shop or whatever else is on the metaverse that\u2019s unregulated.\u201d<\/em><\/p>\n